Cara menambahkan struktur data pada new blogger theme

🇮🇩 Indonesia 🇺🇸 English (Global)

Panduan Teknis: Menambahkan Struktur Data JSON-LD pada Tema Baru Blogger

Copyright © 2026 SoundOnMike. Jika Anda menggunakan tema "New Generation" dari Blogger seperti Contempo, Emporio, Soho, atau Notable, Anda mungkin menyadari bahwa struktur datanya sudah berbasis JSON-LD. Namun, konfigurasi bawaannya seringkali belum lengkap untuk memaksimalkan Rich Snippets di Google.

Mengapa Harus JSON-LD?

Google sangat merekomendasikan format JSON-LD karena lebih mudah dibaca oleh bot dan tidak mengacaukan struktur HTML situs Anda. Dengan menambahkan struktur data yang tepat, artikel Anda bisa tampil dengan Sitelinks Searchbox, rating, dan gambar thumbnail yang lebih menarik di halaman pencarian (SERP).

1. Menambahkan Skema WebSite (Sitelinks Searchbox)

Skema ini memungkinkan munculnya kotak pencarian khusus blog Anda langsung di hasil pencarian Google. Salin kode berikut dan letakkan tepat di atas kode </head>:

<script type='application/ld+json'>{ "@context": "https://schema.org", "@type": "WebSite", "url": "", "potentialAction": { "@type": "SearchAction", "target": "?q={search_term}", "query-input": "required name=search_term" } }</script>

2. Optimasi Skema BlogPosting & Author

Untuk memastikan Google mengenali siapa penulis artikel dan gambar apa yang menjadi unggulan, kita perlu menyempurnakan postMetadataJSON. Temukan kode <b:includable id='postMetadataJSON' var='post'> dan pastikan elemen publisher dan logo sudah terisi dengan benar agar tidak terjadi error "Missing field" di Google Search Console.

Tips Pro: Setelah memasang kode, selalu gunakan Rich Results Test milik Google untuk memastikan tidak ada syntax yang rusak.

(Scroll down for the Technical English Guide...)

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How to Implement JSON-LD Structured Data on New Blogger Themes

Copyright © 2026 SoundOnMike. Modern Blogger themes like Contempo, Emporio, Soho, and Notable have shifted toward JSON-LD (JavaScript Object Notation for Linked Data). While these themes are SEO-ready, they often require manual tweaks to achieve full "Rich Result" status in Google Search.

The Power of Structured Data in 2026

In the era of AI-driven search, structured data acts as a translator between your content and Google's algorithm. By explicitly defining your site's purpose and your article's metadata, you significantly increase your chances of appearing in Featured Snippets and AI Overviews.

Step 1: Enabling the Sitelinks Searchbox

To help Google display a search box for your brand in the SERPs, insert this script before the closing </head> tag:

<script type='application/ld+json'>{ "@context": "https://schema.org", "@type": "WebSite", "url": "", "potentialAction": { "@type": "SearchAction", "target": "?q={search_term}", "query-input": "required name=search_term" } }</script>

Step 2: Refining Article Metadata

For technical blogs, having a valid BlogPosting schema is vital. You must ensure that the ImageObject and Organization fields are correctly mapped. This prevents "Unspecified type" errors in Search Console and ensures your technical diagrams or featured images appear correctly in Google Images and Discover.

Conclusion

Implementing structured data is no longer an "extra" step; it is a fundamental part of Global SEO. By bridging the gap between Indonesian and English content through valid schemas, you establish your blog as a trusted authority in both local and international niches.

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